• Size 8

    Made With Love ‘Posie’

    £1600.00
    £1,000.00

    The Posie gown by Made with Love is a breathtaking worn and professionally dry-cleaned wedding dress designed for brides who love romantic detail with modern glamour. Featuring a stunning textured and sequined 3D floral lace layered over soft Chantilly lace, Posie creates incredible depth, texture, and sparkle throughout the gown.

    The sheer strapless bodice is designed with a structured corset-inspired silhouette and supportive boning, sculpting the waist while offering comfort and shape. The fitted skirt beautifully hugs the body’s curves, creating a sleek and feminine silhouette.

    Finished with a dramatic sheer lace train, Posie delivers a striking bridal statement from every angle.

    Perfect for brides seeking romantic couture detail, modern structure, and soft glamour, the Posie gown is a stunning Made with Love design ready to wear for your special day.

  • Size 8

    Lillian West ‘66180’

    £1600.00
    £850.00

    The 66180 gown by Lillian West is a romantic worn and professionally dry-cleaned wedding dress designed for brides who love feminine detail with a modern, seductive edge. Crafted in sleek crepe, this elegant fit-and-flare silhouette beautifully contours the body before flowing into a dramatic train.

    The gown features a stunning illusion bodice with subtle exposed boning, creating structure while maintaining a light, contemporary feel. A modern scoop neckline is paired with delicate beaded spaghetti straps, while the low scoop back adds effortless allure.

    Intricate beaded botanical appliqués adorn the bodice and softly cascade onto the skirt, bringing texture and romantic detail throughout the design. The look is completed with a breathtaking chapel-length cutout train, creating beautiful movement and a striking bridal finish.

    Perfect for brides seeking modern romance with soft bohemian elegance, the Lillian West 66180 gown is a beautifully detailed designer dress ready to wear for your special day.

  • Size 10

    ARRIVING IN-STORE: w/c 11th May

    The Hula gown by Halfpenny London is an effortlessly elegant sample wedding dress that beautifully balances structure with softness. Crafted from luxurious silk, the gown drapes with a liquid-like movement while maintaining the refined shape of its expertly tailored pleats.

    This sleeveless version highlights the clean, sculptural lines of the bodice, creating a modern and sophisticated silhouette. The contrast between the structured pleating and the fluid softness of the fabric gives the gown a uniquely romantic and fashion-forward feel.

    At the back, a dramatic low-back design adds contemporary allure, while the magnificent full godet skirt flows seamlessly into a sweeping train for breathtaking movement and bridal drama.

    Perfect for brides seeking modern couture elegance with graceful fluidity, the Hula gown is a stunning example of Halfpenny London’s signature contemporary bridal aesthetic.

  • Size 10

    ARRIVING IN-STORE: w/c 11th May

    The Foxglove gown by Halfpenny London is a fashion-forward sample wedding dress that perfectly balances sharp tailoring with ultra-feminine detail. Crafted from luxurious stretch crepe, the gown contours the body beautifully, fitting effortlessly “like a glove” for a flattering and comfortable silhouette.

    The design features striking sculptural 3D sleeves, creating a bold contrast against the soft curves of the elegant fit-and-flare shape. A dramatic thigh-high split adds movement and modern allure, while the delicate bow back detail introduces a romantic finishing touch.

    Contemporary yet timeless, Foxglove is perfect for brides seeking modern sophistication with statement design elements. This standout Halfpenny London sample gown delivers confidence, elegance, and couture-inspired style in one unforgettable look.

  • Size 22

    Halfpenny London ‘Dahlia’

    £4250.00
    £2,200.00

    ARRIVING IN-STORE: w/c 11th May

    The Dahlia gown by Halfpenny London is a striking sample wedding dress that beautifully showcases the brand’s signature use of luxurious Mikado fabric. Modern yet timeless, Dahlia combines sculptural tailoring with effortless bridal sophistication.

    The gown features a clean scoop neckline that softly frames the décolletage, while dramatic pleating creates texture and movement throughout the bodice before neatly drawing in at the waist for a beautifully flattering silhouette.

    Paired with a coordinating overskirt, Dahlia offers added drama and versatility, allowing brides to transform their look throughout the day while maintaining a refined, couture-inspired aesthetic.

    Perfect for brides seeking modern structure, elegant simplicity, and statement bridal styling, the Dahlia gown is an effortlessly chic Halfpenny London sample dress ready to wear.

  • Size 16

    ARRIVING IN-STORE: w/c 11th May

    The Daffodil gown by Halfpenny London is a beautifully modern sample wedding dress that captures the brand’s signature blend of effortless elegance and contemporary romance. Designed with clean, refined lines and fashion-forward sophistication, Daffodil offers a fresh take on timeless bridal style.

    The silhouette is both flattering and graceful, creating an effortlessly chic look that can be styled beautifully on its own or paired with statement bridal accessories and overskirts for added drama. Like all Halfpenny London designs, Daffodil balances understated luxury with modern femininity, making it perfect for brides who want a look that feels distinctive yet timeless.

    Perfect for the bride seeking contemporary elegance with couture-inspired simplicity, the Daffodil gown is a versatile and stylish ready-to-wear sample piece.

  • Size 14

    ARRIVING IN-STORE: w/c 11th May

    The Cheryl gown by Halfpenny London is an iconic sample wedding dress celebrated for its effortless versatility and modern bridal style. Featuring a sleek high halter neckline, Cheryl creates a clean, contemporary silhouette that feels both fashion-forward and timeless.

    The gown’s signature tie detail can be styled in multiple ways — worn as a dramatic oversized bow at the neck or wrapped elegantly around the waist for a completely different look. This adaptability makes Cheryl perfect for brides who want a gown that feels unique and personal to their style.

    Beautifully minimalist when worn alone, Cheryl can also be paired with one of Halfpenny London’s signature overskirts to create added drama and a transformative bridal look.

    Perfect for brides seeking modern elegance with styling versatility, the Cheryl gown embodies the effortless sophistication and contemporary design that Halfpenny London is renowned for.

  • Size 18

    ARRIVING IN-STORE: w/c 11th May

    The Cheryl gown by Halfpenny London is an iconic sample wedding dress celebrated for its effortless versatility and modern bridal style. Featuring a sleek high halter neckline, Cheryl creates a clean, contemporary silhouette that feels both fashion-forward and timeless.

    The gown’s signature tie detail can be styled in multiple ways — worn as a dramatic oversized bow at the neck or wrapped elegantly around the waist for a completely different look. This adaptability makes Cheryl perfect for brides who want a gown that feels unique and personal to their style.

    Beautifully minimalist when worn alone, Cheryl can also be paired with one of Halfpenny London’s signature overskirts to create added drama and a transformative bridal look.

    Perfect for brides seeking modern elegance with styling versatility, the Cheryl gown embodies the effortless sophistication and contemporary design that Halfpenny London is renowned for.

  • Size 10

    ARRIVING IN-STORE: w/c 11th May

    The Tra Tra gown by Halfpenny London is a sophisticated sample wedding dress that blends contemporary structure with fluid, feminine elegance. Designed with a comfortable corset base, the gown offers beautiful support and shaping while maintaining effortless wearability.

    Luxurious liquid-like satin is expertly draped across the bodice, creating soft movement and a refined couture finish. The design emphasises the striking pointed tips of the bodice, adding a fashion-forward architectural detail that beautifully frames the silhouette.

    Modern, sleek, and undeniably elegant, Tra Tra is perfect for brides seeking minimalist bridal style with distinctive couture-inspired design. This Halfpenny London sample gown delivers effortless sophistication with a contemporary edge.

  • Size 8

    Jenny Yoo ‘Francesca’

    £2800.00
    £1,200.00

    The Francesca gown by Jenny Yoo is a stunning sample wedding dress that blends modern minimalism with romantic detailing. Designed in luxurious Italian crepe, the elegant fit-and-flare silhouette gently hugs the body, creating a flattering shape that enhances every curve.

    A cutaway slit adds a subtle touch of allure and movement, while silk chiffon draping across the shoulders and bodice softens the look with an effortlessly feminine feel. The chiffon also forms convertible sleeves, offering versatile styling for different moments throughout your wedding day.

    At the back, dramatic chiffon streamers provide a striking and romantic finishing detail. These detachable streamers allow for an easy transformation from ceremony to reception, giving you both elegance and practicality in one beautifully designed gown.

    Perfect for brides seeking clean lines with soft, romantic movement, the Francesca gown is a refined and sophisticated bridal choice.

  • Size 12

    Milla Nova ‘Gigi’

    £2250.00
    £1,300.00

    The Gigi gown by Milla Nova is a feminine and elegant sample wedding dress crafted in luxurious white satin. Designed for the modern bride who loves clean sophistication, this strapless silhouette offers timeless bridal beauty with subtle sensual detail.

    The gown features a delicate heart-shaped neckline that beautifully frames the décolletage, while the gently draped skirt creates soft, graceful movement. A thin leg slit adds a modern, flirtatious touch without compromising elegance.

    At the back, an open lace-up closure provides both fit adjustability and romantic bridal detailing, enhancing the gown’s refined, couture-inspired aesthetic.

    Perfect for brides seeking classic femininity with modern elegance, the Gigi sample gown is a stunning ready-to-wear piece combining simplicity, romance, and contemporary bridal style.

    GIGI IS CURRENTLY BEING PROFESSIONALLY DRY CLEANED AND WILL BE IN-STORE W/C 13TH APRIL.

  • Size 14

    Watters ‘Agape’

    £2000.00
    £1,000.00

    The Agape gown by Watters is an elegant sample wedding dress that combines modern structure with soft, romantic detail. Crafted from luxurious Mai Mikado fabric, this fit-and-flare silhouette beautifully contours the body before gently flaring for a refined, flattering shape.

    The gown features detachable shoulder drapes, adding a graceful, flowing element that enhances the neckline and offers versatile styling. Whether worn for the ceremony or removed for a sleeker reception look, Agape allows for effortless transformation throughout your day.

    Finished with covered buttons trailing down the back, this gown delivers a timeless bridal touch that complements its clean, contemporary design.

    Perfect for brides seeking modern elegance with subtle drama, the Agape gown is a sophisticated and versatile Watters sample dress ready to wear.

  • Size 12

    The Marcia gown by Love Story London is a beautifully refined sample wedding dress that answers every minimalist bride’s dream with a romantic twist. Clean, modern, and effortlessly elegant, Marcia strikes the perfect balance between simplicity and statement detail.

    The gown features a sleek strapless straight neckline, creating a timeless and contemporary silhouette. The standout feature is the addition of sheer Marcia sleeves with delicate floral detailing, offering a soft, romantic contrast to the clean lines of the gown.

    A subtle yet striking lace godet panel in the skirt introduces movement and gentle drama, elevating the minimalist design with a couture-inspired finish.

    Perfect for brides seeking modern simplicity with feminine detail, Marcia is a versatile and elegant Love Story London sample gown that feels both classic and fashion-forward.

  • Size 12

    The Valentina gown by Josephine Scott is a stunning pre-loved yet unworn wedding dress that blends modern elegance with romantic couture detail. Crafted from smooth luxurious crepe, this sleek sheath silhouette beautifully contours the body for a refined and flattering fit.

    The gown features a striking corset bodice adorned with flat and 3D floral lace appliqués, creating texture and dimension across the design. Delicate beaded straps add a soft, feminine touch, while the elegant cowl back introduces a sense of effortless luxury.

    For added versatility, Valentina includes detachable draped sleeves, allowing you to transform your look from ceremony to evening with ease. The gown is finished with a dramatic cut-away lace train, featuring intricate floral detailing for a truly show-stopping bridal moment.

    Perfect for brides seeking romance, versatility, and modern sophistication, the Valentina gown is a beautifully crafted piece ready to wear for your special day.

  • Size 12

    Madi Lane ‘Kendall’

    £1700.00
    £900.00

    The Kendall gown by Madi Lane is a beautifully pre-loved wedding dress, once worn and professionally dry cleaned, ready to make a stunning entrance. Designed for the bride seeking timeless elegance and romance, Kendall features a slimline skirt that flatters and enhances the female form, creating a graceful, elongated silhouette.

    Delicate details throughout the gown add a touch of romantic sophistication, ensuring that every angle captures beauty and refinement. Perfect for brides who want a look that is elegant, flattering, and effortlessly chic, Kendall delivers both comfort and couture-inspired style.

    A ready-to-wear Madi Lane gown, Kendall combines classic bridal elegance with modern design, making it a truly unforgettable choice for your special day.

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