• Size 16

    Meet Mya by Made with Love Bridal, a stunning sample gown that perfectly balances modern playfulness with timeless bridal drama. Designed as a two-look wedding dress, Mya pairs a chic mini dress with a matching luxurious Mikado overskirt, allowing brides to transform their look effortlessly from ceremony to celebration.

    The structured peaked bodice pattern and perfectly contoured boning create an incredibly flattering fit on every shape, while the thigh-high split in the overskirt offers just a hint of flirtation beneath the classic silhouette. This thoughtful combination delivers both comfort and freedom in the mini dress, alongside the coverage and grandeur of a full bridal skirt.

    Ideal for brides seeking versatility, confidence, and standout style, Mya offers the best of both worlds - dramatic elegance with a playful edge. As a sample gown, she’s a rare opportunity to wear Made with Love’s iconic craftsmanship at exceptional value.

  • Size 12

    Dama Couture ‘Dune’

    £2410.00
    £1,600.00

    The Dune gown by Dama Couture from the Zahra al-Sahra 2026 collection is a breathtaking sample gown designed for brides who want to make a lasting impression in effortless silence. A true couture statement, Dune is defined by intricate lace, with each motif thoughtfully placed to create rich texture and dimensional artistry.

    The gown features sheer long sleeves with gently flared cuffs, adding softness and bohemian ease, while the structured bodice beautifully sculpts and defines the waist. From there, the silhouette flows into a soft, fluid skirt that extends into a dramatic train, creating movement and presence from every angle.

    Blending bohemian romance with refined sophistication, the Dune gown feels like wearable art — perfect for the bride seeking individuality, elegance, and modern couture design in a ready-to-wear sample piece.

  • Size 14

    Dama Couture ‘Salome’

    £2380.00
    £1,600.00

    The Salome gown by Dama Couture from the Zahra al-Sahra 2026 collection is a striking sample dress created for brides who want timeless elegance with a confident edge. The fitted lace bodice sculpts the waist and elongates the figure, while a deep neckline introduces a touch of modern drama. Thoughtfully placed sheer elements soften the look, balancing delicacy with structure.

    The skirt is crafted from light, airy layers of tulle that move effortlessly with every step, flowing into a long, graceful train that adds presence without heaviness. Detachable tulle sleeves allow you to transform your style — wear them for romantic ceremony coverage, then remove them to reveal a sleek evening silhouette.

    Offering two looks in one couture design, Salome is perfect for the bride who wants versatility, movement, and unforgettable elegance in a ready-to-wear sample gown.

  • Size 10

    Dama Couture ‘Stormi’

    £2600.00
    £1,600.00

    The Stormi gown by Dama Couture is a breathtaking sample dress designed for brides who want to feel like a modern goddess. This romantic mermaid silhouette celebrates feminine elegance with a confident edge, featuring cascading floral lace over a beautifully fitted bodice that sculpts and flatters the figure.

    The graceful mermaid shape enhances natural curves while intricate lace detailing adds texture and depth, creating a look that is both soft and striking. Every element is designed to captivate — from the structured fit through the hips to the dramatic finish that elongates the silhouette.

    Perfect for brides dreaming of a fairytale moment with bold sophistication, Stormi is made to turn heads and leave a lasting impression. A true couture statement, this Dama Couture sample gown blends romance, artistry, and modern glamour in one unforgettable design.

  • Size 12

    The Utopia gown by Justin Alexander Signature is a romantic sample dress that blends soft femininity with couture craftsmanship. This elegant off-the-shoulder A-line silhouette frames the neckline beautifully, creating a graceful, timeless shape.

    Delicate lace appliqués are thoughtfully placed across the bodice and skirt, adding texture and dimension while enhancing the gown’s ethereal feel. The flowing A-line skirt moves effortlessly, offering comfort and drama in equal measure.

    Perfect for brides seeking classic romance with refined detail, Utopia is a ready-to-wear Justin Alexander Signature sample gown that captures softness, elegance, and modern bridal sophistication.

  • Size 14

    Love and Liberty ‘Ruth’

    £2315.00
    £1,600.00

    The Ruth gown by Love & Liberty is a stunning sample dress designed for brides who want to shine with confidence and elegance. This glamorous yet sensual design features a deep squared neckline and slim straps, creating a clean, modern frame for the décolletage. The sheer bodice is expertly structured with shaping boning and underwire support, ensuring a flattering and secure fit.

    Turn around to reveal a breathtaking open back, adorned with delicate botanical lace detailing. The gown is fully embellished with sparkling silver beadwork and faux pearl accents, forming beautiful branch-like patterns that shimmer with every movement.

    For added versatility, Ruth includes a removable tulle overskirt, allowing brides to transform their look from sleek and seductive to full bridal drama in seconds.

    Perfect for the bride seeking modern glamour, couture detail, and show-stopping elegance, Ruth is a standout Love & Liberty sample gown ready to wear.

  • Size 18

    ARRIVING IN-STORE: w/c 11th May

    The Cheryl gown by Halfpenny London is an iconic sample wedding dress celebrated for its effortless versatility and modern bridal style. Featuring a sleek high halter neckline, Cheryl creates a clean, contemporary silhouette that feels both fashion-forward and timeless.

    The gown’s signature tie detail can be styled in multiple ways — worn as a dramatic oversized bow at the neck or wrapped elegantly around the waist for a completely different look. This adaptability makes Cheryl perfect for brides who want a gown that feels unique and personal to their style.

    Beautifully minimalist when worn alone, Cheryl can also be paired with one of Halfpenny London’s signature overskirts to create added drama and a transformative bridal look.

    Perfect for brides seeking modern elegance with styling versatility, the Cheryl gown embodies the effortless sophistication and contemporary design that Halfpenny London is renowned for.

  • Size 8

    Daalarna ‘MRR 366’

    £3475.00
    £1,700.00

    Discover understated luxury with the Daalarna Couture Mirror Gown (MRR 366), a breathtaking sample gown that epitomises the brand’s signature blend of refined, modern, and subtly sexy design. Crafted in off-white with a whisper of nude and dusty-rose tint woven through the skirt, this gown offers a uniquely soft and romantic colour palette that feels both elevated and ethereal.

    Designed in Hungary, Daalarna Couture is celebrated for its European elegance, delicate detailing, and thoughtfully structured silhouettes - and the Mirror Gown is no exception. Every element is created to strike the perfect balance between romance and sophistication, making it ideal for brides who want a look that is both captivating and effortlessly chic.

    With eye-catching design features and a graceful, feminine aesthetic, MRR 366 is made for the bride seeking something truly unique—an artistic expression of beauty that feels as incredible as it looks.

    As a sample gown that is ready to wear, it offers the rare opportunity to experience luxury couture craftsmanship without the wait, ensuring you feel stunning and confident from your very first try-on to your walk down the aisle.

  • Size 12

    Wona Concept ‘Rios’

    £2345.00
    £1,700.00

    The Rios gown by Wona Concept is a sleek, fashion-forward sample dress designed for brides who love modern sophistication with couture detail. The standout feature is a twisted cold-shoulder neckline adorned with delicate pearl accents, creating an elegant focal point that feels both contemporary and refined.

    Long sleeves with buttoned cuffs add tailored structure, while a matching pearl waistband defines the silhouette and highlights the waist. The fitted skirt is finished with a full-length side slit, introducing movement and a confident edge to the clean, minimalist design.

    Perfect for the bride seeking modern glamour with polished detail, Rios blends sharp lines, soft pearls, and sleek tailoring in a striking Wona Concept sample gown ready to wear.

  • Size 12

    Milla Nova ‘Kendra’

    £2800.00
    £1,700.00

    The Kendra gown by Milla Nova is a beautifully refined sample wedding dress designed for brides who love minimalist luxury with couture elegance. Crafted from pearlescent mikado, this sophisticated A-line silhouette offers a sleek, polished bridal aesthetic.

    The gown features a delicate plunging neckline that gracefully accentuates the décolleté while maintaining elegant structure and support through wide shoulder straps. The design continues with a striking open back, adding modern sophistication to the clean, minimalist front.

    A full A-line skirt flows effortlessly into a cathedral-length train, creating a regal and dramatic bridal entrance while maintaining effortless movement and comfort.

    Perfect for brides seeking modern simplicity, luxury tailoring, and timeless elegance, the Kendra sample gown delivers understated glamour with couture-level craftsmanship.

  • Size 14

    The Hayley gown by Zavana Couture (ZC22697) from the Soleil Collection is a breathtaking sample wedding dress designed for brides who love fairytale romance and couture elegance. This luxurious satin ballgown creates a regal and dramatic bridal silhouette.

    The gown features a romantic off-the-shoulder design with soft puff sleeves, beautifully framing the shoulders while enhancing the feminine aesthetic. A classic sweetheart neckline adds timeless bridal charm, perfectly complementing the structured bodice.

    The back of the gown showcases a sophisticated V-back detail, adding modern elegance and visual interest from every angle. The smooth satin fabric creates beautiful structure and movement, allowing the full ballgown skirt to flow gracefully into a classic bridal train.

    Perfect for brides seeking princess elegance, modern romance, and high-fashion bridal luxury, ZC22697 is a stunning sample gown that delivers timeless bridal beauty with contemporary couture design.

  • Size 16

    ARRIVING IN-STORE: w/c 11th May

    The Daffodil gown by Halfpenny London is a beautifully modern sample wedding dress that captures the brand’s signature blend of effortless elegance and contemporary romance. Designed with clean, refined lines and fashion-forward sophistication, Daffodil offers a fresh take on timeless bridal style.

    The silhouette is both flattering and graceful, creating an effortlessly chic look that can be styled beautifully on its own or paired with statement bridal accessories and overskirts for added drama. Like all Halfpenny London designs, Daffodil balances understated luxury with modern femininity, making it perfect for brides who want a look that feels distinctive yet timeless.

    Perfect for the bride seeking contemporary elegance with couture-inspired simplicity, the Daffodil gown is a versatile and stylish ready-to-wear sample piece.

  • Size 10

    ARRIVING IN-STORE: w/c 11th May

    The Hula gown by Halfpenny London is an effortlessly elegant sample wedding dress that beautifully balances structure with softness. Crafted from luxurious silk, the gown drapes with a liquid-like movement while maintaining the refined shape of its expertly tailored pleats.

    This sleeveless version highlights the clean, sculptural lines of the bodice, creating a modern and sophisticated silhouette. The contrast between the structured pleating and the fluid softness of the fabric gives the gown a uniquely romantic and fashion-forward feel.

    At the back, a dramatic low-back design adds contemporary allure, while the magnificent full godet skirt flows seamlessly into a sweeping train for breathtaking movement and bridal drama.

    Perfect for brides seeking modern couture elegance with graceful fluidity, the Hula gown is a stunning example of Halfpenny London’s signature contemporary bridal aesthetic.

  • Size 12

    Milla Nova ‘Clarins’

    £3000.00
    £1,800.00
  • Size 8

    Flora Bridal ‘Stephania’

    £4375.00
    £1,800.00

    Fall head over heels for Stephania by Flora Bridal, a sample wedding gown designed to make hearts skip a beat. Crafted with exquisite lace and couture-level detailing, Stephania sculpts a flawless silhouette that celebrates femininity and grace.

    Her artfully placed lace detailing flatters every curve, while the refined accent at the waist adds just the right touch of high-fashion sophistication. The result? A look that’s effortlessly romantic, irresistibly elegant, and unforgettable from every angle.

    As a sample gown, Stephania is in excellent condition and ready to wear - giving you the beauty of Flora Bridal’s couture craftsmanship with the ease and value of a ready-to-wear designer piece.

Go to Top