• Size 26

    Studio Levana ‘Anna’

    £2610.00
    £1,400.00

    The Anna gown by Studio Levana is a breathtaking sample dress designed for brides dreaming of true princess elegance. This timeless ballgown silhouette features a romantic sweetheart neckline and a voluminous sparkling skirt that catches the light with every movement.

    Feminine bow details add a soft, regal touch, while the signature supportive corset construction ensures a flawless, sculpted fit without the need for additional undergarments. The result is a gown that combines grandeur, comfort, and couture craftsmanship.

    Perfect for the bride who wants to feel majestic, confident, and unforgettable, Anna delivers classic bridal splendor with modern structure — a Studio Levana sample gown ready to make a lasting impression.

  • Size 10

    Milla Nova ‘Harvey’

    £2300.00
    £1,400.00

    The Harvey gown by Milla Nova is a dreamy sample wedding dress designed for brides who want fairytale romance with couture artistry. This whimsical princess-style gown features a unique crumpled-effect taffeta texture that adds modern dimension and visual intrigue.

    The fitted bodice is beautifully shaped with a romantic heart-shaped neckline and elegant off-the-shoulder taffeta sleeves, creating a soft, feminine frame. The maxi taffeta skirt is asymmetrically draped for dramatic movement and is embellished with delicate 3D floral appliqués.

    Layers of lightweight tulle beneath the skirt add volume, softness, and enchantment with every step, making the silhouette feel magical and luxurious.

  • Size 12

    The Marcia gown by Love Story London is a beautifully refined sample wedding dress that answers every minimalist bride’s dream with a romantic twist. Clean, modern, and effortlessly elegant, Marcia strikes the perfect balance between simplicity and statement detail.

    The gown features a sleek strapless straight neckline, creating a timeless and contemporary silhouette. The standout feature is the addition of sheer Marcia sleeves with delicate floral detailing, offering a soft, romantic contrast to the clean lines of the gown.

    A subtle yet striking lace godet panel in the skirt introduces movement and gentle drama, elevating the minimalist design with a couture-inspired finish.

    Perfect for brides seeking modern simplicity with feminine detail, Marcia is a versatile and elegant Love Story London sample gown that feels both classic and fashion-forward.

  • Size 10

    Turn heads in the striking EB22456 by Elysian Bridal - a stunning A-line silhouette that combines contemporary edge with timeless bridal elegance. Crafted with a flattering structured bodice and a full skirt, this gown features a daring front split for added drama and movement.

    The clean lines of the design are elevated by a glamorous train that trails beautifully behind you, ensuring a dramatic aisle moment. Perfect for the modern bride who wants sophistication with a bold twist.

    As a sample gown, EB22456 is in excellent condition and ready to wear - ideal for brides seeking designer elegance without the wait.

  • Size 12

    Milla Nova ‘Massima’

    £2850.00
    £1,500.00
    This dreamy ivory mermaid wedding gown exudes romance with its elegant square neckline and exquisite 3D floral embroidery covering the entire design. The fitted silhouette beautifully enhances the figure!
  • Size 10

    Milla Nova ‘Paisley’

    £2500.00
    £1,500.00
    This sophisticated trumpet gown, crafted from luxurious stretchy satin, exudes elegance with a modern edge. Featuring a daring plunging neckline and bold geometric sharp shoulder lines, it creates a striking and powerful silhouette. The long sleeves add a touch of refinement, while the flared skirt flows gracefully into a chic midi train, ensuring a dramatic yet timeless finish.
  • Size 10

    Elysian Bridal ‘EB22492’

    £2300.00
    £1,500.00
  • Size 14

    The Afterglow gown by Justin Alexander is a stunning sample dress that radiates romance and modern elegance. Designed for brides who want to make a memorable entrance, it features a flattering A-line silhouette and a romantic sweetheart neckline that beautifully accentuates the figure.

    The mid-back design adds sophistication while perfectly showcasing your chosen hairstyle. Crafted from soft tulle and adorned with beading, crystals, and sequins, the gown shimmers with every movement, catching the light for an ethereal effect.

    For versatility, detachable puff sleeves allow you to transform the dress from a strapless look to a statement-making, dramatic style. Perfect for the bride seeking timeless elegance with modern flair, Afterglow combines sparkle, movement, and couture detail in a ready-to-wear Justin Alexander sample gown.

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  • Size 14

    The Empressa gown by Justin Alexander Signature is a striking sample dress that celebrates modern minimalism with couture precision. Crafted from smooth matte satin, this elegant A-line silhouette creates clean lines and effortless movement.

    The standout feature is the strapless asymmetrical cuff neckline, a sculptural detail that adds architectural drama while framing the shoulders with refined sophistication. The simplicity of the fabric allows the tailoring and silhouette to take centre stage, resulting in a look that feels both timeless and fashion-forward.

    Perfect for brides seeking sleek elegance with a contemporary edge, Empressa is a statement in understated luxury — a ready-to-wear Justin Alexander Signature sample gown designed to leave a lasting impression.

  • Size 10

    Milla Nova ‘Frederica’

    £2500.00
    £1,500.00

    The Frederica gown by Milla Nova is a sophisticated sample wedding dress that combines elegance with subtle bridal drama. Crafted from lightweight organza, this A-line silhouette creates soft movement and a romantic, airy aesthetic.

    The gown features a beautifully draped sweetheart corset bodice that sculpts and supports the figure while maintaining a feminine, couture-inspired shape. Romantic off-the-shoulder long sleeves add timeless elegance, framing the shoulders with graceful softness.

    A lace-up back closure enhances fit and adds classic bridal detailing, while the daring thigh-high slit introduces a modern, confident touch to the flowing skirt.

    Perfect for brides seeking refined elegance with a hint of allure, the Frederica gown is a stunning ready-to-wear sample piece that blends romance, structure, and contemporary bridal style.

  • Size 16

    Milla Nova ‘Viviana’

    £2500.00
    £1,500.00

    The Viviana gown by Milla Nova is a refined sample wedding dress designed for brides who love timeless elegance with a soft, romantic touch. Crafted from luxurious draped ivory satin, this graceful A-line silhouette creates a polished and feminine bridal look.

    The gown features a beautifully draped off-the-shoulder bodice, softly framing the neckline and shoulders for a romantic, sophisticated effect. A lace-up back closure allows for a customised, flattering fit while adding classic bridal detailing.

    The design flows into a delicate midi-length train, offering subtle drama while maintaining ease of movement and effortless elegance.

    Perfect for brides seeking classic romance, modern simplicity, and couture-inspired tailoring, the Viviana sample gown is a timeless bridal statement ready to wear.

    VIVIANA IS CURRENTLY BEING PROFESSIONALLY DRY CLEANED AND WILL BE IN-STORE W/C 13TH APRIL.

  • Size 12

    Halfpenny London ‘Autumn’

    £2500.00
    £1,500.00

    ARRIVING IN-STORE: w/c 11th May

    The Autumn gown by Halfpenny London is a chic and versatile sample wedding dress designed for the modern bride who loves understated elegance. Defined by its clean lines and striking plunging neckline, Autumn creates a sleek and sophisticated silhouette with effortless style.

    Beautifully minimalist on its own, this gown also serves as the perfect foundation for styling with an overskirt or bridal separates, allowing brides to create a completely personalised look for their wedding day. Its simplicity highlights the impeccable tailoring and contemporary aesthetic that Halfpenny London is known for.

    Perfect for brides seeking modern elegance with styling versatility, the Autumn gown offers timeless sophistication with endless possibilities for transformation and individuality.

  • Size 10

    Cizzy Bridal ‘CZ22894’

    £2400.00
    £1,600.00

    Chic and timeless, the CZ22894 by Cizzy Bridal is a sample gown crafted in full crepe for a sleek, minimalist look that never goes out of style. The highlight of this silhouette is its expertly constructed structured corset bodice, designed to sculpt and flatter with clean lines and subtle support.

    Perfect for brides who appreciate modern elegance and understated glamour, this gown exudes confidence and sophistication from every angle.

    As a sample dress, CZ22894 is in excellent condition and ready to wear - ideal for brides looking for designer style without the long lead time.

  • Size 22

    Studio Levana ‘Allium’

    £2640.00
    £1,600.00

    Step into timeless elegance with the Allium gown by Studio Levana, a sample gown designed for brides who want romance with a modern edge. Featuring a graceful A-line silhouette, a cascading tulle skirt, and delicate bell sleeves, Allium blends ethereal beauty with contemporary style.

    Intricate pearl embellishments add a subtle sparkle, elevating the gown’s luxurious appeal. The gown also includes a unique built-in corset, providing shaping and support without the need for additional undergarments, ensuring comfort and confidence throughout your special day.

    Perfect for brides seeking a look that’s both romantic and fashion-forward, Allium offers effortless elegance and couture-level detail as a sample gown ready to wear.

  • Size 26

    Studio Levana ‘Fiora’

    £3715.00
    £1,600.00

    Step into bridal elegance with the Fiora gown by Studio Levana, a sample gown designed for brides who love versatility and couture detailing. This fitted silhouette features off-the-shoulder sleeves and intricate 3D petal lace, creating a romantic and whimsical effect.

    The corset bodice enhances and shapes the figure, ensuring a flattering fit that accentuates curves gracefully. The gown comes with a detachable overskirt, allowing you to choose between a sleek fitted look or a fuller, more dramatic silhouette — perfect for transforming your bridal style from ceremony to reception.

    A unique built-in corset provides shaping and support without the need for additional undergarments, combining comfort with luxury. With its delicate floral detailing and versatile design, Fiora is ideal for brides seeking elegance, individuality, and a touch of modern romance.

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