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Size 14The Bridgette gown by Josephine Scott is an elegant sample wedding dress, ready to wear, inspired by the designer’s bestselling Audrey gown and the timeless glamour of the 1950's. Made from gorgeous Mikado satin, Bridgette features a lovely off-the-shoulder neckline and Josephine Scott’s signature built-in corsetry to shape the waist and create a flattering hourglass silhouette. The clean, structured design is finished with pretty pearl buttons along the train. You can also add a lace jacket for a different look or a bit more coverage during your ceremony. If you’re after a designer sample wedding dress with classic glamour, gorgeous structure and a modern twist, Bridgette could be just what you’re looking for.
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Size 10The Reem gown by Dama Couture is a fabulous sample wedding dress, perfect for brides who love a bit of sparkle and drama but still want to keep things elegant and modern.The strapless corset bodice features hand-sewn sequins and crystals that catch the light beautifully. The structured shape provides lovely support and a flattering silhouette so that you can feel confident and comfortable all day.The shimmer continues through the flowing skirt, keeping the look light and graceful. The thigh-high split adds a modern twist and gives you plenty of freedom to dance the night away.If you want to go all out, you can style Reem with sheer embellished gloves for a truly striking bridal look from head to toe.Reem by Dama Couture is ideal if you are after a designer sample wedding dress that mixes glamour with a modern feel. This gown is for a bride who loves to shine.
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Size 10The Kayla Mini by Dama Couture is a playful yet sophisticated sample wedding dress, ready to wear and perfect if you’re after something a little different for your big day.This chic mini dress has a flattering strapless neckline and fitted bodice, paired with elegant long sheer sleeves. Delicate floral appliqués with a subtle shimmer add just the right amount of texture and catch the light beautifully, all while keeping that clean, modern look.The shorter length gives Kayla a fun, modern vibe and plenty of freedom to move, making it a fabulous pick for a city wedding, a destination celebration, or as a second-hand dress for dancing the night away.If you’re after a sample designer wedding dress that feels feminine, modern, and just plain fun to wear, the Kayla Mini by Dama Couture is a stylish alternative to a traditional bridal gown.
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Size 12Meet Celestia by Dama Couture, a gorgeous sample wedding dress that is ready and waiting for you to try on. With its romantic lace and soft, flowing shape, Celestia is perfect if you’re after a modern yet timeless bridal look.Delicate lace details give Celestia its unique charm, adding texture and a touch of femininity while keeping the dress light and easy to wear.The skirt flows beautifully, giving you lovely movement and a soft, effortless feel that pairs perfectly with the lace. Celestia is romantic but not too traditional, with a simple elegance that really lets the fabric and design stand out.If you’re searching for a designer sample wedding dress with pretty details and a modern romantic vibe, Celestia by Dama Couture could be just the one. It’s a lovely choice whether you’re planning a country house wedding or something a bit more relaxed abroad.
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Size 8The Avalon gown by Dama Couture is a gorgeous ready-to-wear sample wedding dress for brides who love a romantic look with a modern twist. With its soft blush tones, pretty florals, and floaty tulle, Avalon is a lovely choice if you want something a bit different from the classic ivory gown.The sheer corset bodice features 3D floral lace and beadwork, adding texture and a gentle sparkle that really catches the eye. Thoughtful cut-out details give it a modern feel while letting the floral design shine.Romantic long sleeves made from softly pleated tulle fall gently from the shoulders, adding a lovely sense of lightness and movement. The skirt is made up of layers of blush tulle in different shades, giving it depth and a soft, dreamy finish before flowing into a dramatic train that really makes an entrance.If you’re looking for a designer sample wedding dress that’s romantic but not too traditional, the Avalon gown by Dama Couture could be just the thing. With its delicate florals, modern corset, and dreamy blush tulle, it’s a bridal look that feels really special.
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Size 10The Aurora gown by Dama Couture is a gorgeous sample wedding dress for brides dreaming of an elegant yet fairytale-inspired look. With delicate lace, soft tulle, and a classic princess shape, Aurora is feminine without appearing too traditional.Romantic off-the-shoulder sleeves gently frame the shoulders and neckline, while the lace bodice adds texture and a refined finish.Layers of airy tulle flow from the fitted bodice into a graceful A-line skirt, creating soft princess fullness and movement while still feeling light and dreamy. The way the lace blends into the tulle creates a lovely balance between classic and modern.If you are looking for a designer sample wedding dress with classic romantic appeal, the Aurora gown by Dama Couture combines delicate details, an elegant princess shape, and dreamy tulle for an enchanting bridal look.
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Size 8The Cillian gown by Pronovias is a stunning second-hand wedding dress, ready and waiting for its first walk down the aisle. If you’re dreaming of creating a grand entrance, this gorgeous gown blends classic princess style with modern style and luxury. Made from Mikado, Cillian features a strapless bodice that beautifully frames your shoulders and neckline, creating a sculpted silhouette. The clean lines of the bodice pair perfectly with the ballgown skirt for a truly memorable bridal look. The Mikado fabric is gathered at the hips, giving the dress structure, movement, and a touch of architectural detail, all while keeping it soft and comfortable. The result is a gown that appears both regal and modern, perfect for making a sophisticated statement.
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Size 12The 7711 gown by Stella York is a real showstopper for brides who love timeless elegance with a modern twist. Made from luxurious Mikado, this gorgeous ballgown has clean lines, dramatic style, and beautiful designer touches that will make you feel truly unforgettable on your big day. With its elegant strapless scoop neckline and perfectly tailored bodice, this dress gives you a sleek, minimalist look from the front. Turn around and you'll find sheer detailing with delicate sparkling seams for a modern touch, plus a detachable oversized bow that lets you go bold for your ceremony and switch to a more subtle style for your reception. The full ballgown skirt flows beautifully into a sweeping train, giving you all the fairytale drama of a classic princess dress. And with hidden pockets, you get a handy modern touch without sacrificing style. If you're dreaming of timeless elegance with a modern designer feel, the Stella York 7711 could be your perfect match. This stunning pre-loved wedding dress brings together luxurious simplicity, versatility, and all the unforgettable drama you want for your big day.
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Size 10The Thalasso gown by Suzanne Neville is a stunning sample wedding dress that brings together romantic details and a modern, elegant feel. Made with Suzanne Neville’s signature structure and attention to detail, this gown is all about feeling sophisticated and looking your absolute best. With its elegant off-the-shoulder bustier bodice and delicate floral appliqué, this dress frames the neckline and shoulders in a soft, feminine way. Inside, Suzanne Neville’s signature corsetry helps shape and support you, giving a flattering fit that feels as good as it looks. The fitted bodice flows into a gorgeous satin-organza skirt, adding a sense of movement and a touch of modern romance. A subtle side split gives the dress a fresh, contemporary feel and just the right amount of allure. If you’re looking for timeless style with a modern twist, the Thalasso gown brings together romantic floral details, elegant lines, and Suzanne Neville’s famous fit for a truly unforgettable bridal look.
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Size 12The Greer gown by Maggie Sottero is a gorgeous sample wedding dress that brings together a touch of regal glamour with a relaxed boho vibe. With its romantic A-line shape, this lovely gown has just the right mix of sparkle, texture, and classic style. The structured Mikado bodice has delicate spaghetti straps, a flattering scoop neckline, and a stylish V-back for a feminine and elegant look. The beaded belt at the waist adds a bit of shimmer and helps define your shape. The skirt is made from layers of lace and glitter tulle, so it catches the light beautifully as you move. Pretty 3D floral lace appliqués are dotted throughout, adding texture, romance, and a touch of whimsy. To finish the look, there is a beautiful illusion lace train that trails behind you for a truly memorable bridal moment. If you love classic elegance with a bit of sparkle and a hint of boho romance, the Greer gown could be just what you’re looking for. It’s a beautiful Maggie Sottero design that feels timeless and effortlessly special.
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Size 8Meet the Davis gown by KYHA – a gorgeous pre-loved wedding dress that’s been professionally dry-cleaned and is ready for you to try on. If you love modern bridal style, Davis is a fresh take on the classic ballgown, featuring KYHA’s signature minimalist look and beautiful tailoring. Made from luxurious duchess satin, this elegant gown has a structured bodice to sculpt and support you, while the dramatic low back brings a modern twist to its timeless shape. The full ballgown skirt gives you all the volume and movement you could wish for, with the drama of a classic wedding dress and a fresh, modern finish.
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Size 12Our Hayden gown by Justin Alexander, a sophisticated pre-loved wedding dress that’s been professionally dry-cleaned and is ready for you to fall in love with. With its flattering fit-and-flare shape, this gorgeous gown brings together modern style and classic bridal elegance. Made from luxurious stretch Mikado, Hayden hugs your figure in all the right places while keeping you comfortable and supported. The sleek, straight neckline gives a fresh, modern feel, and the natural waistline highlights your shape for an effortlessly feminine look. As you’d expect from Justin Alexander, this gown is all about clean, modern lines with a few special touches to make it feel truly yours. The sculpted skirt and fitted silhouette flow into a beautiful chapel-length train, so you’ll make a graceful and unforgettable entrance on your big day. If you’re dreaming of a dress that’s both modern and timeless, Hayden could be the one for you. It’s perfect for brides looking for a figure-flattering silhouette with just the right mix of simplicity and wow-factor style.
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Size 12The Mia gown (EB22470) by Elysian Bridal is a stunning second-hand wedding dress, professionally dry-cleaned and ready to wear. Elegant and understated, Mia is the perfect choice for brides who appreciate timeless bridal style with a contemporary edge. Made in a classic ivory shade, this gown has a sophisticated square neckline that beautifully frames your décolletage for a clean, refined look. The structured bodice gives a flattering fit and flows into a dramatic A-line skirt, so you get that timeless bridal feel with plenty of graceful movement. This gown has been specially customised with a dramatic oversized bow at the back, adding a striking feature that really sets off the clean lines of the dress. The statement bow gives a memorable finish, bringing together modern elegance and classic bridal romance. With its minimalist design, elegant proportions, and unique custom detail, Mia is perfect if you are looking for a gown that feels both timeless and a little bit different. Perfect if you are after a second-hand designer wedding dress with a touch of contemporary sophistication, the Mia gown by Elysian Bridal is ready for you to wear on your special day
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Size 8A pre-loved designer gown with a truly unique bridal design, this stunning made-to-order wedding dress by Cath Adam brings together the elegant Leah bodice and the breathtaking Holly skirt. The gown features a structured bodice made from delicate lace, finished with clear sequins for a gentle sparkle that keeps its classic elegance. Fine sequined spaghetti straps highlight the shoulders, and the softly shaped bodice creates a flattering silhouette. Flowing from the waist, the Holly princess skirt gives you that fairytale silhouette. Layers of soft glitter tulle shimmer under beautiful 3D floral lace, adding depth, texture, and movement. If you want even more volume, the skirt can be paired with a full underskirt for a show-stopping look as you walk down the aisle. Blending expert design with timeless romance, this bespoke Cath Adam gown is perfect for brides seeking a unique designer wedding dress that offers elegance, versatility, and an unforgettable bridal look. Beautifully pre-loved and ready to wear, this one-of-a-kind dress is made to help you feel like royalty on your special day.
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Size 12Meet Sophia by Wona Concept – the perfect pick if you love clean lines, timeless elegance, and a touch of modern style. This gorgeous sample gown is all about effortless chic, with a minimalist silhouette and beautiful couture details that look stunning from every angle. Sophia features delicate shoulder straps and a sleek rectangular neckline for a fresh, modern feel. The clean, tailored lines are super flattering and let the luxurious simplicity of the design truly shine. A flattering split skirt gives you graceful movement and just the right hint of allure, while the detachable wide ribbon bow makes a real statement at the back. Want a dramatic look for your ceremony? Keep the bow on. Prefer something sleek for your reception? Simply take it off. Two gorgeous looks in one dress. If you’re dreaming of modern minimalism with a twist, Sophia could be your perfect match. This timeless Wona Concept design blends understated elegance with all the contemporary bridal style you could wish for.
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Size 12Introducing the Foster gown by Wona Concept – a truly stunning sample dress in immaculate condition, perfect for brides who adore romantic details and a touch of couture glamour. With its delicate florals, soft structure, and elegant silhouette, Foster is all about effortless femininity and unforgettable style. The graceful A-line shape gives this gown a dreamy feel, while the strapless neckline and draped sleeves, finished with gorgeous floral appliqués, create a soft and feminine frame around your shoulders. The structured corset bodice is beautifully embellished with fine flowers and sparkling beadwork, accentuating your shape before the shimmer cascades down onto the A-line skirt in a stunning floral pattern. Delicate details to add just the right amount of texture and sparkle for a truly luxurious look.
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Size 10Meet Ellie by Dama Couture - a dreamy, romantic sample gown from the 2026 Collection. She has a sophisticated halter neckline that frames your shoulders beautifully, and a semi-sheer bodice which is decorated with delicate floral appliqués for a soft, romantic touch. The open back, finished with elegant ribbon ties, adds a fun but modern feel while keeping things light and airy. Whilst layers of soft tulle flow into a beautifully floaty skirt that moves with you.
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Size 12Our sample Avin gown, from Dama Couture’s 2026 Collection, features an off-the-shoulder neckline that frames your shoulders and décolletage and a structured bodice that defines your waist for a flattering, feminine shape. Wide satin draping adds a luxurious finish and refined detail, making this dress feel really special. The full skirt flows from the fitted bodice and finishes with a sweeping train for added impact. A row of delicate covered buttons trails down the back, adding a timeless touch that never goes out of style. If you want to make a memorable entrance, the Avin gown is sure to turn heads.
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Size 16The Helena gown by Ellis Bridals is a sample wedding dress designed for brides seeking a fairytale-inspired look. Romantic and feminine, Helena features delicate details and an ethereal silhouette for an enchanting bridal style. The gown is designed with layers of soft tulle and features a plunge neckline that adds a modern element to its classic design. Detachable off-the-shoulder floral lace straps provide versatility and elegantly frame the shoulders. Subtle floral lace detailing beneath the tulle skirt adds depth and texture to the design. Soft draping enhances the gown's movement, creating a light and effortless feel. Ideal for brides seeking romantic elegance and a soft, ethereal aesthetic, the Helena gown captures the essence of modern fairytale bridal style.
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Size 18Meet Leo by Kelsey Rose – a dreamy, romantic sample gown that’s perfect if you’re after a touch of bohemian bridal glamour. Light, effortless, and oh-so-feminine, Leo is made for brides who want to feel relaxed and elegant on their big day. The soft chiffon skirt flows beautifully from the natural waist, gently gathered to give you that dreamy, floaty feel as you move. Leo’s lightweight design is just right for outdoor celebrations, destination weddings, or a romantic garden setting. You’ll love the delicate, semi-sheer bodice with its intricate botanical lace for a soft, organic vibe. The flattering plunge neckline is finished with lace trim that runs along the slim shoulder straps, giving the gown a beautifully feminine touch. If you’re dreaming of effortless elegance with a boho twist, Leo brings together romantic lace, flowing chiffon, and just the right amount of understated sophistication for a truly enchanting bridal look.
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Size 12If you love soft, romantic style with a touch of understated elegance, the Eliana gown by Kelsey Rose could be just what you’re looking for. With its airy layers of tulle and delicate lace details, Eliana is all about creating that dreamy bridal look we adore. Delicate shoulder straps flow into a semi-sheer bodice, where you’ll spot a hint of floral lace peeking through the draped tulle. This clever layering gives the dress beautiful depth and texture, while still keeping things soft and romantic. The satin waistband sits perfectly at the natural waist, giving you a lovely, flattering shape. From the waist down, softly pleated tulle flows all the way to the floor, giving the dress gorgeous movement and an ethereal finish. Look closely and you’ll spot little touches of floral lace at the waist and upper skirt – perfect for brides who love those special details. If you’re dreaming of romantic elegance with a hint of couture-inspired detail, Eliana is a timeless Kelsey Rose design that brings together softness, sophistication and a touch of modern bridal magic.
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Size 14Meet the Selina gown by Kelsey Rose – a truly stunning sample wedding dress full of feminine charm. With its delicate details and beautifully flattering silhouette, this gown is sure to make you feel amazing. You’ll love the elegant soft cap sleeves and the gorgeous large floral appliqués that trail from the bodice onto the upper skirt, giving the Selina gown a romantic, whimsical vibe. The semi-sheer bodice features a gentle plunge neckline and cleverly placed seams to flatter your shape, all while keeping that dreamy, romantic look. If you’re dreaming of a fairytale-inspired dress with a modern twist, the Selina gown could be just what you’re looking for. This breathtaking Kelsey Rose design brings together romance, softness, and contemporary bridal charm for a truly unforgettable look.
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Size 14Dreaming of elegance and a touch of romantic charm for your big day? Meet the Winnie gown by Kelsey Rose, delicate and feminine, this beautiful sample dress brings together floaty fabrics and gorgeous detailing for a look that’s truly enchanting. She features off-the-shoulder tulle straps that subtly frame your shoulders and neckline and a flattering plunge neckline. The structured illusion bodice provides support and shape, while beautiful botanical lace adds detail and texture. The floaty tulle skirt, offers beautiful movement and that dreamy bridal feel. At the back, you’ll find a delicate illusion detail finished with a romantic tulle bow and lace-detailed tails for a truly memorable touch.
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Size 12Professionally dry-cleaned and ready to wear, the Celeste gown by Jenny Yoo is a refined sample wedding dress. Made from luminous luxe satin, this sophisticated gown epitomises modern bridal elegance, combining clean lines with timeless simplicity.The sleek sheath silhouette skims the body. The straight, strapless neckline creates a contemporary, flattering frame. Built-in bust cups, boning, and full lining provide comfort and support throughout your wedding day.Celeste includes a coordinating satin scarf, letting brides personalise their look with an elegant finish. Covered buttons trail to the hem, complementing the clean silhouette and luxurious satin fabric.Perfect for brides seeking minimalist sophistication with a modern designer edge, the Celeste gown is a chic Jenny Yoo design that proves simplicity can be breathtaking.
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Size 14Our Betsey sample gown by Milla Nova is a sophisticated mermaid wedding dress that perfectly blends minimalist style with dramatic couture styling. Created from luxurious draped satin, this sleek mermaid silhouette beautifully contours the body while creating elegant movement and timeless bridal glamour.The gown features a structured bodice with a clean, modern finish and a secure zip-back closure for a flattering fit. Soft draping throughout the design accentuates the natural curves, while the fitted skirt flows effortlessly into a delicate train with a subtle side slit for added movement and understated allure.A prominent feature of Betsey is its dramatic transformer sleeves — two voluminous detachable sleeves that can be styled in multiple ways to create different bridal looks throughout the day.Perfect for brides seeking contemporary sophistication with versatile couture detail, the Betsey gown is an effortlessly elegant Milla Nova design that balances refined minimalism with statement bridal drama.
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Size 12The Amelise gown by Milla Nova is a beautifully refined sample wedding dress designed for brides who love soft draping and modern couture elegance. Made from airy, lightweight chiffon, this sleek gown creates an effortlessly graceful, elongated silhouette.The design has a striking hand-draped, strapless corset bodice with structured shaping and a clean zip-back closure for a secure, flattering fit. The gown flows into a fitted maxi skirt with a soft midi-length train, while elegant asymmetrical draping throughout the design contours the body beautifully and adds fluid movement.Minimalist but highly sophisticated, Amelise balances softness with structural precision for a timeless bridal look. The gown can also be complemented by the coordinating Amelise satin-braided headband or the exquisite pearl-adorned Amelise hairband featuring a calla lily centerpiece for an elevated couture finish.Perfect for brides seeking modern style with soft romantic detailing, the Amelise gown is an effortlessly elegant Milla Nova bridal statement.
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Size 12The Leandra gown by Milla Nova is a striking sample wedding dress. Made from luxurious Mikado, this elegant trumpet silhouette is designed to sculpt and flatter the body with a sleek, body-contouring fit.The gown features a contemporary, geometric straight neckline that creates a clean, sophisticated frame for the décolletage. The fitted corset bodice is beautifully embellished with textured floral embroidery, adding dimension, artistry, and romantic detail to the minimalist structure.A clean zip-back closure secures a seamless fit, while the fitted skirt softly flares into a delicate short train for elegant motion and understated bridal drama.
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Size 10Introducing our Amika sample wedding dress from Milla Nova, a gown that perfectly harmonizes romance and modern elegance. Crafted from weightless chiffon, this mermaid silhouette drapes beautifully, highlighting your shape with effortless grace and subtle sophistication.A hand-draped, strapless corset bodice gives the gown its sculpted, flattering shape while still feeling soft and feminine. The fitted maxi skirt flows from the bodice, skimming the figure with delicate draping that creates a long, graceful silhouette.Finished with a soft midi-length train, Amika delivers elegant movement and understated bridal drama with every step.Perfect for brides seeking contemporary sophistication with timeless romance, the Amika gown is a sophisticated Milla Nova design that beautifully accentuates the body's natural contours.
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Size 12The Vreeland gown by Milla Nova is a timeless, sophisticated sample wedding dress crafted from luxurious Mikado. Designed in a sleek mermaid silhouette, this elegant gown beautifully sculpts the body for a refined and feminine bridal look.The gown features a romantic heart-shaped neckline delicately framed by soft off-the-shoulder tulle straps, adding a dreamy touch to the structured silhouette. The fitted bodycon design accentuates the natural curves before flowing into a graceful short train for understated bridal drama and effortless movement.Combining clean lines with soft romantic detailing, the Vreeland gown is perfect for brides seeking modern style with timeless couture sophistication. This Milla Nova sample gown delivers sleek glamour with beautifully balanced femininity.
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Size 14
The Yamilla gown (18761) by Victoria Jane, part of the Ronald Joyce collection, is a beautifully romantic worn and professionally dry-cleaned wedding dress designed for effortless elegance and soft movement. Crafted from lightweight chiffon, this gown is perfect for brides dreaming of a relaxed yet refined bridal look.
The gown features a flattering off-the-shoulder neckline with delicate pleated detailing, softly framing the décolletage and shoulders for a timeless, feminine silhouette. The free-flowing skirt moves gracefully with every step, creating an airy and ethereal feel.
For added versatility and romance, Yamilla includes detachable bishop sleeves, allowing brides to transform their look throughout the day. Light, elegant, and effortlessly chic, this gown is especially suited to summer weddings, beach ceremonies, and destination celebrations.
Perfect for brides seeking soft romance with modern versatility, the Yamilla gown is ready to wear for your unforgettable day.
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Size 12
The Kennedy gown by Freda Bennet is a sophisticated unworn wedding dress designed for brides who love contemporary elegance with clean, architectural lines. Crafted in smooth plain satin, this modern bridal gown offers a sleek and refined aesthetic with timeless appeal.
The standout feature is the striking wide collar neckline, creating a fashion-forward silhouette that beautifully frames the shoulders and décolletage. The elegant A-line skirt flows effortlessly from the waist and features a chic front split, adding movement and a subtle touch of allure.
Minimalist yet impactful, Kennedy is perfect for brides seeking modern bridal sophistication with understated drama. This beautifully tailored Freda Bennet gown is ready to wear and ideal for the contemporary bride.
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Size 10
The Gloria dress by Halfpenny London is a sleek and sophisticated sample wedding dress designed for brides who love modern elegance with subtle drama. Crafted from luxurious stretch duchess matte satin, the gown features a clean sheath silhouette that beautifully skims the body for a refined and flattering fit.
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Size 10
The Foxglove gown by Halfpenny London is a fashion-forward sample wedding dress that perfectly balances sharp tailoring with ultra-feminine detail. Crafted from luxurious stretch crepe, the gown contours the body beautifully, fitting effortlessly “like a glove” for a flattering and comfortable silhouette.
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Size 22
The Dahlia gown by Halfpenny London is a striking sample wedding dress that beautifully showcases the brand’s signature use of luxurious Mikado fabric. Modern yet timeless, Dahlia combines sculptural tailoring with effortless bridal sophistication.
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Size 18The Cheryl gown by Halfpenny London is an iconic sample wedding dress. This sample is made from crepe-backed satin and features a sleek high halter neckline, creating a clean, contemporary silhouette that looks both fashion-forward and timeless.The gown’s signature tie detail can be styled in multiple ways, worn as a dramatic oversized bow at the neck or wrapped around the waist for a different look, making Cheryl ideal for brides who want a gown that feels unique and personal to their style.Beautifully minimalist when worn alone, Cheryl can also be paired with one of Halfpenny London’s signature overskirts to add drama and create a dramatic bridal look.Perfect for brides seeking contemporary chic and styling versatility, the Cheryl gown offers the effortless class and contemporary design Halfpenny London is famous for.
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Size 12
The Autumn gown by Halfpenny London is a chic and versatile sample wedding dress designed for the modern bride who loves understated elegance. Defined by its clean lines and striking plunging neckline, Autumn creates a sleek and sophisticated silhouette with effortless style.
Beautifully minimalist on its own, this gown also serves as the perfect foundation for styling with an overskirt or bridal separates, allowing brides to create a completely personalised look for their wedding day. Its simplicity highlights the impeccable tailoring and contemporary aesthetic that Halfpenny London is known for.
Perfect for brides seeking modern elegance with styling versatility, the Autumn gown offers timeless sophistication with endless possibilities for transformation and individuality.
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Size 10
The Apple Butterfly gown by Halfpenny London is a dreamy sample wedding dress designed for brides who love soft romance and fashion-forward detail. Crafted in delicate butterfly lace, this gown creates an ethereal and effortlessly feminine bridal look.
The standout feature is the pair of dramatic billowy sleeves, adding movement, softness, and a touch of bohemian elegance to the silhouette. The intricate lace detailing brings texture and artistry to the design, while the flowing shape creates a light, graceful feel.
Perfect for brides seeking romantic modernity with a whimsical edge, the Apple Butterfly gown embodies the signature Halfpenny London aesthetic - contemporary, artistic, and beautifully unforgettable.
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Size 10
The Araya gown by Vera Wang is a refined sample wedding dress crafted from luxurious smooth bridal crepe. Designed in a sleek mermaid silhouette, this gown gently sculpts the body before flowing into a graceful train, creating a clean and sophisticated bridal aesthetic.
The minimalist crepe fabric enhances the gown’s modern couture feel, offering soft structure and elegant movement. The standout design feature is the sophisticated crossover back detail, adding contemporary elegance while beautifully framing the back and shoulders.
Perfect for brides seeking modern luxury, clean lines, and timeless designer craftsmanship, the Araya sample gown delivers understated glamour with signature bridal sophistication.
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Size 16
The Viviana gown by Milla Nova is a refined sample wedding dress designed for brides who love timeless elegance with a soft, romantic touch. Crafted from luxurious draped ivory satin, this graceful A-line silhouette creates a polished and feminine bridal look.
The gown features a beautifully draped off-the-shoulder bodice, softly framing the neckline and shoulders for a romantic, sophisticated effect. A lace-up back closure allows for a customised, flattering fit while adding classic bridal detailing.
The design flows into a delicate midi-length train, offering subtle drama while maintaining ease of movement and effortless elegance.
Perfect for brides seeking classic romance, modern simplicity, and couture-inspired tailoring, the Viviana sample gown is a timeless bridal statement ready to wear.
VIVIANA IS CURRENTLY BEING PROFESSIONALLY DRY CLEANED AND WILL BE IN-STORE W/C 13TH APRIL.













































